Our Story

Established in South Australia in 1991, Quality Wool is distinctive not only because we are independent and Australian-owned, but, thanks to increasing support from growers and in contrast to others in the industry, we are also growing rapidly. We now support farming families throughout South Australia, Victoria, New South Wales and across to Western Australia.

In addition to our Adelaide receival centre and head offices, we have developed our Victorian operations in Geelong, Melbourne, Ballarat, Bendigo, Benalla, Ararat and Edenhope, we have added wool stores in New South Wales at Wagga Wagga, Orange and Parkes, while we are also located at Naracoorte, Jamestown and Dublin in South Australia.

Many in our team aspired to developing their careers with Quality Wool and approached the company themselves – a strong reflection of their preference for the way we do business with growers.

Our simple focus is to assist growers with their sheep and wool production and to devise a selling strategy that delivers maximum profitability.

We take pride in a true customer focus – treating all clients individually and equally – as well as in honesty, integrity, teamwork and doing business with growers in an open and transparent manner.

Our strong relationships across the sheep and wool industry go right through to the processing lines of international woollen mills, particularly in China. We have established trusted relationships with Chinese textile leaders over many years that have assisted vital marketing opportunities for our clients.